- As part of the second phase of the project launched in 2024, the initiative has now reached 60,000 established agaves to help support water replenishment and ecological restoration in the region.
- The project includes an investment of more than 18 million pesos and has the potential to infiltrate more than 6.3 billion liters of water into the Nazas-Aguanaval sub-basin over the next 20 years.
Torreón, Coahuila, June 23, 2026. — Arca Continental, one of the most important Coca-Cola bottlers in the world, and Coca-Cola Mexico, together with the Government of the State of Coahuila, began the second phase of a water replenishment project in the Comarca Lagunera region through the planting of 40,000 native agaves across 200 hectares in the Ejido Barreal de Guadalupe.
The initiative, launched in 2024 with an investment of more than 18 million pesos, seeks to strengthen water stewardship in the region through nature-based solutions. By the end of the next 20 years, it has the potential to infiltrate more than 6.3 billion liters of water into the Nazas-Aguanaval sub-basin, supporting ecosystem recovery and the conservation of water resources.
With this phase, the project reaches a total of 60,000 established agaves, helping to improve rainwater infiltration, reduce soil erosion, and strengthen the region’s environmental resilience.
Diana Susana Estens de la Garza, Secretary of the Environment of the State of Coahuila, stated,“I feel very proud that this is the continuation of a project that began in 2024 together with Arca Continental and Coca-Cola, which, through their nature-based solutions, are committed to helping us create a greener environment here in the mountains, in the protected natural area of Sierra y Cañón de Jimulco.”
In addition to its environmental benefits, the initiative creates shared value for local communities. In this phase, 30 families from the Ejido Barreal de Guadalupe were temporarily hired to participate in planting activities over a two-month period, contributing to the economic development of the area.
The project receives technical support from Toroto and Fundación Flor de Jimulco, and includes soil and water conservation works that promote rainwater infiltration and land restoration.
For his part, David Reyna, Northern Region Director of Arca Continental Mexico, noted, “Water stewardship requires long-term solutions and the participation of all sectors. This project reflects how, by working together with authorities, specialized organizations, and local communities, we can contribute to the conservation of water sources and generate a positive impact for present and future generations.”
In the year of its centennial as the first Coca-Cola bottler in Mexico, Arca Continental reaffirms its commitment to water stewardship through a strategy based on three pillars: efficient water use in its operations, conserving and replenishing water sources, and improving access to and awareness of water in communities.
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About Arca Continental
Arca Continental is a company dedicated to the production, distribution, and sale of beverages from brands owned by The Coca-Cola Company, as well as salty snacks under the Bokados brand in Mexico, Inalecsa in Ecuador, and Wise in the United States. With an outstanding 100-year history, Arca Continental is the second-largest Coca-Cola bottler in Latin America and one of the most important in the world. Through its Coca-Cola franchise, the company serves a population of more than 130 million people in northern and western Mexico, as well as in Ecuador, Peru, northern Argentina, and the southwestern United States. Arca Continental is listed on the Mexican Stock Exchange under the ticker symbol “AC.”
For more information about Arca Continental, please visit:
www.arcacontal.com
Social media:
Facebook: @arcacontinental
Twitter: @arcacontal
Instagram: @arcacontal
LinkedIn: @arcacontinental
Press contact:
Arca Continental Mexico Press Room
saladeprensa@arcacontal.com
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About the Mexican Coca-Cola Industry
The Mexican Coca-Cola Industry is made up of Coca-Cola Mexico, eight bottling groups — Arca Continental, Bebidas Refrescantes de Nogales, Bepensa, Coca-Cola FEMSA, Corporación del Fuerte, Corporación RICA, Embotelladora de Colima, and Embotelladora del Nayar — Jugos del Valle-Santa Clara, and our recycling plants, IMER and PetStar. The joint work of these companies has enabled more than 80 brands and all of our products to reach consumers. Together, the companies of the Mexican Coca-Cola Industry provide direct employment to more than 98,000 people and generate more than one million indirect jobs.
For more information, visit:
www.coca-colamexico.com.mx
Follow us on:
Twitter: @SomosCocaCola
Facebook: @SomosCocaCola
LinkedIn: the-coca-cola-company
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